The Challenge:
Create a testimonial video to help new patient advocates learn about the presentation training they will be receiving

The Solution:
Your True ID is an advocacy program that is comprised of patients who have experienced the greatest results on their hemophilia drug regimen. The participants are guest speakers at various hemophilia group events, and receive training from the client on how to present and tell their story.

We were tasked with producing a video featuring an advocate who had already been trained in the program to help introduce new advocates to what they could expect. I worked with a writer to craft the story based on an interview with Daniel (our featured speaker), and then storyboard the video we wanted.

We worked with a local director and crew to shoot two days on location to capture interview footage, training footage, and other B roll of al the trainees getting to know each other. Editing was outsourced to a third party, and we worked closely with him to arrive at the final cut.

This project was completed while working at Intouch Solutions.